Pre-Production

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Discovery:

We begin any new project with a round of discovery and conversation. This Pre-Production phase is our chance to ask and listen and really begin to learn what your story, audience, goals, and challenges are. This phase includes research, talking to your people and looking for material that may influence the overall concept of the video. This will help us develop a style and tone for the piece.

Conceptual Development

Armed with a strong sense of your brand, audience, and goals we then begin to develop concepts that we feel would best tell a story. We will write treatments that define our story and stylistic approach. We often accompany these treatments with relevant links to help see the idea more concretely. These treatments serve as conversation starters to really narrow in on the concept that will guide us through the rest of the process.

Scriptwriting

Once a concept is defined, we move into the scriptwriting process. We work closely with the client to develop a messaging outline that provides structure for the script. As we write, we bring in all that we’ve learned about the brand, story, and tone defined by the concept. This is where we can develop inspiration, humor, or emotion that helps to connect the story to the audience.

After the Pre-Production phase, we launch into Production, Post-Production, and Distribution & Delivery.

Hired by some of the world’s leading companies

Production Services

Broadcast Camera, Corporate Documentaries, Corporate Videos, Time-lapse Videos, Ad Spots, Advertising Videos, Architectural Videos, Behind-The-Scenes Videos, Branding Videos, Broadcast Television Programs, Case Studies, Commercial Spots, Concert Recordings, Convention Videos, Cultural Programs, Documentaries, Educational Videos, Fundraising Videos, Gaming Videos, High Speed Image Films, Indie Films, Internet Commercials, Investor Videos, Kickstarter Videos, Marketing Videos, Medical Videos, Motion Graphic Sequences, PR Videos, Presentation Recordings, Product Demos, Product Launch Videos, Promotional Videos, Recruitment Videos, Sales Videos, Seminar Recordings, Short Films, Social Media Campaigns, Startup Videos, Testimonials, Theater Videos, Trade Show Videos, Training Videos, Web Commercials, Web Videos, Webcasts, Websites, YouTube Videos, Vimeo Videos,

Producing compelling videos for our clients is of utmost importance, but the experience during the process is equally important.

Around BA Productions

Production Services

877.378.7225